Omnipreneurship and the Hippiepreneur: A Hippies' Guide to "Success" in the Fort


Omnipreneurship and the Hippiepreneur: A Hippie’s Guide to “Success” in the Fortune 500


Emile Raymond

Copyright 2016 by Emile Raymond

Cover Design by Daniel Braha, SOS Media

Edited by Cristina Azcárate and Dan Brooklyn

With contributions from the entire universe

Olive Press





Disclaimer~1~ – This is a work of fiction in the following sense. If our lives can be said to boil down to the observations we make about them, and these observations are often experienced and stored as images (and expressed in words), and if in the standard equation each image is worth 1000 words, and we are recording experience at say, 10 frames per second, then each second of experience is worth 10,000 words, and each minute 600,000, and each hour, 36,000,000.

Now, if on average we speak at approximately 130 wpm, and each hour of experience is worth 36,000,000 words, then each hour of experience would take 276,923 hours to talk about, or 800,000 to write about (given we can type ay 45wpm).

In that sense nothing I say here could possibly be true, if not only because it’s millions of words and hundreds of thousands of hours short of satisfying even the most common cliché.

Disclaimer~2~ – Due to time (and certain other constraints), the following hasn’t been reviewed, edited or seen by anyone other than the author (me), so he (I) would be grateful for any suggestions and corrections, and will see that the property authorities (me) incorporate them into any future versions.

Also, should anyone wish to write an introduction, please let me (the author) know. The only slot available is still available.


Oh, and sorry about the 99 cents. It’s the cheapest I could make it on Amazon.












and the







The Many Hippiefesto

The Hippiepreneur as Intraprenuer









author’s foreword


In his Omnipreneurship: An Organized Approach to Living a Life of Meaning (2016:73-74), the author offers the following description of one of his former staff members.^^1^^


“An example was a very colorful American who was working at SAGIA when I joined the agency. When I met him, this fellow was buried in the marketing department of the organization. He was unconventional in every sense. He seemed a little crazy; he always said the last thing you’d expect and saw things very differently than other people. Saudi Arabia is a famously conservative place, and here was a guy—basically a hippie—who didn’t like to wear shoes, had Buddhist leanings (he was actually something of a mystic), and insisted on wearing bolo neckties instead of regular ones. He was the kind of fellow who liked to work in different parts of the world just for the experience of it. He was friendly, smart, and highly emotionally intelligent. But given his idiosyncrasies, people were suspicious of him. What, they wondered, was an American doing working for a Saudi government authority in the first place? Despite his eccentricities, it was clear to me that he was a really creative person with original ideas and a lot of knowledge. I put him in a position where he could use his creativity, his knowledge, and his emotional intelligence, which I leveraged greatly.”

- Amr Al-Dabbagh, Omnipreneur


Nearly twelve years have passed since the omnipreneur found me buried in SAGIA’s marketing department. It’s a long story how I got there, as are all our getting-there stories, but for the record I was less buried than I was just trying to stay out of trouble. A sizable gut feeling told me something remarkable was just around the corner if I could hang low and keep cool, so I did.

That something remarkable was the omnipreneur, who to this day remains one of my most venerated teachers. Should there be any doubt as to my admiration for him, one need only to scan my contact list in any one of its locations, from my recently squished android phone to my mac, to where it’s stored in any number of places that don’t exist in any world I understand. In scrolling down the list of names, one would find a suspiciously familiar one, “Dalai Lamr.”

I imagine very little elaboration on that is necessary. No other name seems to invoke such near universal affection as the Dalai Lama’s does, even if very few people have any idea of what he represents or whom he is, including the billion or so who wish he’d disappear.

It also more or less summarizes my feelings for Amr, and how much I valued his perspective. Not that we agreed on everything or always meshed, because we didn’t, but that I saw in him a source of wisdom and compassion I should defer to, as well as a worldview I would not otherwise have the chance to experience.

His genius in creating the role^^2^^ for me he did was widely acknowledged by those who understood us, which would be quite a few recognizable brands over the years. During that time I would be given many imaginative names in the attempt to pinpoint what exactly I brought to the organization, including “the Governor’s Office guru”, the “x-factor”, the “shadow”, the “corporate hippie,” “the right hand man”, and yes, at the same time, the “go-to guy.” I accepted all of it with a certain sense of satisfaction because in this combination was expressed what I always felt to be true but found difficult to prove: the likelihood of the statistically improbable becoming real, and with extraordinary results.

I also felt genuine support for my values, which though at the time I didn’t always recognize as being hippie, I guess in retrospect many were, and I am, kind of.

But not really.

I mean – there’s much more to the story. Right?

Isn’t there always?

In Governpreneurship, Establishing a Thriving Entrepreneurial Spirit in Government^3^, co-authored by the omnipreneur in 2012, public sector agencies are urged to adopt what is called the “Ping Pong Strategy” to counter any press deemed negative. In this activity they should explain their “position as clearly as possible.”

That’s why I’m here, to explain my position, and to go one more – my karmentum – as clearly as possible.

See, beneath the surface of what has been revealed for our benefit is a deeper, more subtle story of connectedness – the thoughts, rationalizations, living creatures and events that combine to form what appears on the surface as a position.

Hippies, at least of my breed, are probers and diggers. We are archaeologists of experience. We can’t help but wonder what more detailed and intriguing explanations can be found for what is perceived on the surface to be simple, obvious or true.

It’s never so easy as what we perceive.

It’s never so easy as surfaces and depths.

Depths are merely surfaces to greater depths, and no depth can be found deeper than another.

What follows on these pages then can be viewed in two ways. One as the clarification I have been advised to give regarding my position, and two as an almost natural consequence of that clarification, the first hippiepreneur’s guidebook on the market, written by the first omnipreneur’s hippie for the first omnipreneur.

Imagine. This is the first time this has happened in the history of our universe.

And it took only 13.7 billion years.



The years I supported the omnipreneur contained some very beautiful and extraordinary moments, and I will be forever indebted to him for the sincerity with which he acknowledged my uniqueness and find value in who I was and what I was able to offer. I’m sure it wasn’t always easy, as will become clear throughout these pages!

In addition to the more magical moments those years would convey, it’s only natural they would also convey some of the antitheses, and indeed those years contained some of the most painful experiences of my life, for no other reason than that’s how life is sometimes. From these I have learned, and have devoted myself to using both the magical and the painful in giving back to the world as the omnipreneur taught me, and with the same sense of obligation and gratitude, or as he himself stated, “love.”^^4^^

It is a local belief that whatever God takes away and gives belongs to God, and we are advised to be grateful for the time we were recipients of the giving, and accept with a good heart the taking away (because Allah knows and we don’t know. Holy Qur’an, The Cow, 2:216).

I am grateful for the many years I was the omnipreneur’s hippie, and for all that it brought to me. I am also grateful for my sweet first wife of twelve years who was one of the many pieces of my life God would take away, and who whenever we did speak in the years following her departure, would always ask me, “how’s that beautiful Amr?”


to Starheart.









































“The important thing is not to stop questioning. Curiosity has its own reason for existing. One cannot help but be in awe when [s/he] contemplates the mysteries of eternity, of life, of the marvelous structure of reality. It is enough if one tries merely to comprehend a little of this mystery every day.”

- Albert Einstein^^5^^



only questions



I’m the original omnipreneur’s hippie, or more simply, hippiepreneur^6^.

If I were to have been born with any kind of purpose, it was very simple, to question everything, even what I just wrote.

The questions I could ask about what I just wrote, including what I just wrote, and that too, include -

- why did I write it? (as in, what compelled or caused it)

- did I write it? (as in, how do I know I am me)

- how much of what I wrote is figurative or metaphoric?

- is not all language metaphoric, given arbitrariness?

- in using the conditional or counterfactual, am I being redundant?

- what does purpose mean, and is it a marked or unmarked noun?

- is it important to have a purpose?

- does questioning myself imply two of me?

- three of me, if I can observe the process?

- how can anything exist?^^7^^


Questioning is the only thing I’m really good at, and the only thing I never grow tired of.

It comes natural to me, as natural as hunger and thirst. As natural as laughter or anger. As natural as love and hatred, in spite of having been told I shouldn’t feel the latter.

There are many things I feel that I “shouldn’t”, and many things I “should” that I don’t. In these failures to comply with any sense of the conventional is where I excel. Where I also excel is a near total failure to understand myself in any finite way, to choose among the many appearances of me the most enduring one.

Understanding how little we can know about ourselves, and the universe into which we are enfolded (and which is enfolded in us), is the most important understanding we can come to. In this do we become humble with reference to our perspective and that of our species.

It, if nothing else, makes me the hippie.

Has anybody seen me?^^8^^



division and recombination


Having spent so much time questioning the relationship between language, thought, identity and meaning, first as a clumsy student and later as a clumsier pseudo-professional, words nearly always signify the beginning of my journeys, but never the endings. Words are at best maps, and maps, we have been told, are never the territory they represent.^^9^^

It’s always important to keep this in mind.

Even now, as we examine a specific word, we remember the word only guides us to what we are looking for, but is not what we are looking for.

What we are looking for is ourselves.

And we are only ever what we find.


The word omnipreneur is actually three smaller pieces of words joined together to make one long one, and according to a pattern found in its inspiration, the 293-year-old French word entrepreneur.^^10^^

This familiar word would get its first detailed treatment by an Irishman living in France named Richard Cantillon, who in 1755 gave us his famous Essay on the Nature of Trade in General.^^11^^

When you divide entrepreneur into pieces it looks like the following, with French above and English below.


FRENCH (entre-) + (-prendre) + (-eur)

ENGLISH (between) + (to take, or grab) + (-er)


The first piece in French, entre- is a Latin prefix meaning between.

The second piece in French, -*prendre* is an irregular French verb meaning to take, or grab.

The third piece in French, -eur, is a suffix used to turn an action into the person who does it, just as er added to seek gives us seeker,

And -er added to paint gives us painter,

To consume, consumer,

To conquer, conqueror (we write it with -or),

To give, giver (here we just need the -r),

To love, lover,

To make new words from pieces of words is quite normal, and that’s how we begin to make entrepreneur, by joining entre- to prendre to get *entreprendre*, or – to take between.

This is where I first thought Cantillon might be going with the word entrepreneur when I began considering it. His Essay can be read in English online for free.^^12^^,^^13^^


See, in those days – during the reign of Louis XV -Cantillon was writing about a class of people who were taking things between places, like from the country to the city, and often adding value to them during the interval. This is how they earned an income during a period of economic growth in France that would slowly lead to a period of economic crisis, and not too long after, the abolition of the French monarchy, or dictatorship as I refer to it. At Olive Retreat, we lightly refer to dictators as “dicktakers” for the obvious reason that most are male.

Well, maybe not so lightly,

Dictate, becomes dictator (we write it with -or),

Dicktake, becomes dicktaker,

Grab, grabber.

I once met a man who would occasionally judge the women he saw by what he called the “dicked-her scale”, which is one example of how men find ways to evaluate the universe according to our physiology.

Another is interpenetration as used in most of the humanities and sciences to express things poking in and out of other things. I only bring that up because it seems we would be equally justified calling the process enfoldment.

Why do we privilege the entering part of the exchange?

Do we?

Is enfolded masculine?

See how many questions there are?

To question, questioner.

To see, seer.

To be, or not to beer.



all takers


When one adds -eur to entreprendre we get the person who does it, or the entrepreneur, which for me means the between taker, or – one who takes between.

This is because I’m too literal when it comes to translation.

The more correct translation came from a bloke named Henry Higgs in 1931, in what I understand is the most trusted English translation of Cantillon’s essay.^^14^^ Higgs translated entrepreneur as undertaker, or – one who undertakes, like in the example below.


“There are none but the Prince and the Proprietors of the Land, who live independent; all other Classes and Inhabitants are hired or are Undertakers.”^15^


According to other scholars writing about the same topic, and according to all the translations I’ve since checked, undertakers is really the best translation given Cantillon was writing about those who undertook the risk of the circulation and exchange of goods.^16^

In any case, it should be clear how pieces of words add up to words, and words add up to sentences, and sentences to paragraphs, and these too, to larger forms so in the end, when the market is right, or a convention prevails, one draws a line around either side of an arbitrarily long sequence of words and calls it a “book”, and sells it.

Write, writer,

Sell, seller,

Buy, buyer,

Read, reader.

At other times, when market forces are not the motivation, a certain amount of energy accumulates until it reaches a slipping point, at which point one slips over some force inside one’s self, even if that force appears to be outside one’s self, and falls into another world.

I fell into another world a long time ago.

There is no outside here, or inside either.

It’s just one continuous temporal space, one unbroken whole of movement (I would say very high velocity rotation) in which nothing is independent of, or separate from, or outside of anything else, including my mind.

Rather…” as David Bohm wrote,


…we have to regard the universe as an undivided and unbroken whole. Division into particles, or into particles and fields, is only a crude abstraction and approximation…Thus we could come to the germ of a new notion of unbroken wholeness, in which consciousness is no longer to be fundamentally separated from matter.”^^17^^

Where David Bohm uses the word “wholeness”, my colleagues and I use the word “karmentum.”

We do this for a very specific reason. It’s part of the same word building process that gives us entrepreneur from entre + prendre + eur.

Karma + momentum = karmentum.

At Olive we add the word karma to the word momentum to get a better sense of what the mystics might have been getting at when they talked about karma so long ago.

Karma is hard to understand, in spite of our sense the users of the word were, and still are on to something.

Momentum on the other hand is easy to understand, in spite of a long and curious history extending as far, and further back, than a Persian polymath named Ibn Sina, whose Book of Healing was a standard text in its day (around one thousand years ago.)^^18^^

Momentum is mass times velocity (p=mv), at least when talking about a unitary point, or particle.

Karma is – well we don’t know what it is. It’s almost impossible to understand in its present formulation. Actually, there is no present formulation, just an idea that everything is connected in some way, over time, in time, through time, in spite of our inability to really pinpoint what time is, if it’s anything, other than it’s space, too.

By putting karma and momentum together in one word, we at Olive get a sense of history and identity (velocity and mass), and of convertibility – that we can derive something from karma by comparing it to something we do understand, which is momentum.

What we learn from momentum is how hard it is to stop certain things once they are in motion, especially when we are talking about something with a lot of velocity and mass, like an asteroid, or a big car, or the word omnipreneur itself. Most people don’t think about these things so much, because if they did, they might not use the word, or they would be much more careful about when they did use it, which parts they used, and with whom.

Think of it like this.

Earlier we said that by adding -entre, -prendre and -eur together we got entrepreneur, or undertaker, or – one who undertakes.

Following the same pattern, and given that omni- is a Latin prefix meaning all or every, and -prendre means to take or grab, then in the tradition of poor translations, in the tradition of asking too many questions, of being colorful, unconventional, a little crazy, smart, highly emotionally intelligent, creative and eccentric, omnipreneur becomes alltaker, or – one who takes all.













All, what?












What do ya’ got?












What do ya’ want?















“There are many colors in the world, and we are not the world.”

Amr Al-Dabbagh, the Omnipreneur



yellow, orange & monk


I’m sitting here with Dan Brooklyn, Estonia’s most famous author. He just recently returned from a book tour of Estonia, during which he met the President of Estonia and gave him a signed copy of his novel.

I have a copy of it right here. It’s in Estonian, so neither of us can read it. The title is, Ma Tapsin Roti, which means I killed a Rat.

That’s not the title Dan wanted, it’s just the way they think in Estonia.

The title Dan wanted is, Start from Here, which makes more sense to me, because like Dan, I’m very colorful.

But which color am I?

Which color are you?

Many years ago Starheart said I was yellow, for “yellow self-existing human.”

For on the way to red from blue, through orange, so close to white at times to be milky raw opal.

Yellow is the color I was told to pay attention to.

It’s the color of lemons, sunflowers, bananas, the sun (not really), corn, daffodils, the Ducati Superlight, daisies, the 1974 VW bus I drove in Lesotho, and a canary I’ll always love named Pierre (GRHS).

A woman named Julie gave me the advice once upon a time on the summit of a mountain. She said I should focus on yellow, and in yellow I would find all my answers.

My first thought was a question. “Does yellow include orange and red?”

“Yes,” she said, nodding her head. “It does.”

Yesterday I bought an orange shirt and an orange jacket. Cristina, Daniel and Chris chose blue, gray and a mixture of both. We decided that outside of embroidering a very small logo on our clothing, we’d all be free to choose our own styles and colors, and perhaps in our choices would be secrets to our archetypes.

My archetype is the monk.

Monks are people who have given up on conventional form.

Monks live alone in places no one else wants to.

Monks are kind of crazy if you think about it. They walk barefooted up the road every morning begging for food, and barefooted down again to the temple.

I know. One is passing now.


Twenty years ago I met a man for two minutes. He was the Mexican owner of the restaurant Starheart worked at in Montana. I was there for a few days before my departure for China, the first place I would go just to experience other ways of life and modes of thought.

What I didn’t know at the time, but would only learn months after the meeting with Juan was that in spite of how little I said, or perhaps because of it, he took her aside later that night and told her quietly, “he’s not coming back. You know that don’t you.”

I believe she was both surprised and a little frightened with his statement. I imagine she might have asked him what he meant.

What he meant was what he would say to her, “that guy’s a monk if there ever was one.”

I will always wonder what inspired a Mexican in Montana to see in me what he did, especially now that I know he was right. I would never go back. From some journeys we cannot return. It’s the risk we take when setting out to experience other worlds, when sailing forth to discover what we can’t predict exists but is certain will be found.



maroon is a color, a verb and an adjective


In China the students took us to see the “monkeys” one day. The group was lead by a student named Cherry, who would write us many years later thanking us for our unconventional, but in no way undemanding approach to teaching. She called us hippies.

On the walk to the temple we were all excited. The path followed the Jialing River from the rising to the mid-day sun. When it was time for lunch the students recruited some peasants to harvest sweet potatoes from the probably very toxic flood plain soil. We cooked them in an open fire, cleaned our hands after in the river, and continued on our way to see the monkeys.

When we arrived at our destination I was surprised there were no monkeys at all, but a handful of monks in their maroon robes sitting around a table chanting over some delicate old manuscripts. Our student was very proud of herself for finding what was left of the old temple.

“The monkeys are not important anymore,” she said.

They are marooned, I thought.

In Drepung monastery many years later a Chinese woman was shouting into her mobile phone. All I could hear was her strident Chinese. All anyone could hear was her strident Chinese.

In the movie Kundun, upon hearing the loudspeakers blaring in the street outside, the 14th Dalai Lama says, “they have taken away our silence.” For me this is the most poignant moment in the whole movie. This is when you know you have lost.

What I have learned from my years living and working in countries just for the experience of it is that wherever the leadership communicates to the public through loud speakers, being general announcements, music, nationalist messages, religious proclamations, or any form of information over which the public or any individual has no control, and no ability to switch off, I am reminded of what the Dalai Lama said.

Silence is our last refuge from propaganda.



boiled red


I grew up watching the Kung Fu series with David Carradine (GRHS).

Something about that series captivated me, so much so as to have deposited permanent images in my mind.

Yellow is how we portray the sun when the main character is at his zenith.

Orange is the color of the Shaolin, who I understand seek four sublime states of mind – loving kindness, compassion, peace and harmony.

Red is the color of the sun when it just appears, and later when it sinks out of sight.

Pollution rather than passion gives it its color.

In Riyadh I watched the sun set over the jebel almost every night, and sometimes the view from the parking lot of Carrefour, where I would load up on organic products.

Like the monkeys will too one day, I learned in the dusty red sun that progress toward the horizon is very slow until the last few seconds, when it suddenly slips free of the sky like a drop of blood a wound.


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Omnipreneurship and the Hippiepreneur: A Hippies' Guide to "Success" in the Fort

For over nine years Emile Raymond served as the right hand man to the first Omnipreneur in history, Amr Al-Dabbagh, author of Omnipreneurship, co-Author of Governpreneurship, Chairman and CEO of Al-Dabbagh Group, former Governor and Chairman of the Board of the Saudi Arabian General Investment Authority and Founder of Philanthropy University among other incredible things. Referred to over the years as the "Governor's Office Guru", the "Corporate Hippie", the "X-Factor", the "Shadow", and eventually the "Hippiepreneur", there's no better resource for aspiring omnipreneurs and their unaspiring hippies than the author of the only resource book that exists, and that has ever existed since the founding of our universe over 13.7 billion years ago. That's a long time to have waited. What goes through the mind of a hippiepreneur that makes the role so fundamentally important to an omnipreneur? To the world of all living creatures? Guaranteed to change anyone's karmentum (maybe), Omnipreneurship and the Hippiepreneur is likely to take readers into a universe of cesium clocks, dying poor Thai men, the military-petrochemical-industrial complex, ants, worms, fluorescent green long-nose-whip snakes, private jets, the world's most celebrated or hated leaders, fascism, imperialism, Buddhism, mental illness, animal agriculture, sugar production, mercenaries, perchloroethylene, genocide, land grabbing and well, we'll see soon enough. Emile Raymond has taught at universities in more than five countries, and during the last decade.5 of his life met and worked with Fortune 500 Chairmen and CEOs, Kings, Prime Ministers, Ministers, orphans, slaves, abandoned and lost, and learned from them all. Shinzo Abe once said to him, "that's a very good idea," Dr. Dieter Zetsche, "you're fast," Arnold Schwarzeneggar, "get some sleep," Michael Phelps, "thanks," Pra Tawat, "meditate like this, Ajarn Ray," and Taweekesangam, "your life is beautiful." Emile Raymond now teaches English in Thailand and shares interest in the famous Olive Retreat, www.oliveretreat.com.

  • Author: Emile Raymond
  • Published: 2016-06-09 13:35:20
  • Words: 49171
Omnipreneurship and the Hippiepreneur: A Hippies' Guide to Omnipreneurship and the Hippiepreneur: A Hippies' Guide to