How to Start a Blog Today: A Free Step-by-Step Beginner’s Guide to Create a Bl

How to Start a Blog Today

A Free Step-by-Step Beginner’s Guide to

Create a Blog in 20 minutes

By Scott Chow

[+ https://www.TheBlogStarter.com+]

How to Start a Blog Today: A Free Step-by-Step Beginner’s Guide to Create a Blog in 20 minutes. Copyright © 2017 by Scott Chow

All rights reserved. No part of this book may be reproduced in any form without permission in writing from the author. Reviewers may quote brief passages in the reviews.

Disclaimer and FTC Disclosure

While all attempts have been made to verify the information provided in this publication, neither the author nor the publisher assumes any responsibility for errors, omissions, or contrary interpretations of the subject matter herein.

This book is for entertainment purposes only. The views expressed are those of the author alone, and should not be taken as expert instruction or commands. The reader is responsible for his or her own actions.

Neither the author nor the publisher assumes any responsibility or liability whatsoever on the behalf of the purchaser or reader of these materials.

The author makes use of affiliate relationships with merchants. This means when you click on links to various merchants in this book and make a purchase, this can result in a commission that is credited to the author.

The opinions expressed here are those of myself as an individual and are not necessarily the opinions of, nor reflect the views of any merchants I am affiliated with. I have chosen to only recommend products and services that I use or have thoroughly researched.

Must Read Before Starting Your Blog!

While I strive to keep this book as updated as possible, for the latest version of my free step-by-step guide you will want to visit [+ https://www.theblogstarter.com+]

There I offer my most updated free guide with full-sized photos and video tutorials, which are much easier to follow from your laptop, desktop, or smartphone than from this ebook.

I also offer free personalized help via email, including a free installation of your blog.

Table of Contents

p<>{color:#00F;}. What is a blog and should you start one?

p<>{color:#00F;}. The basic 20 minute blog creation

p<>{color:#00F;}. An in-depth guide to customizing your blog

p<>{color:#00F;}. How to promote your blog

p<>{color:#00F;}. How to Make Money Blogging

How to Start a Blog Today

A Free Step-by-Step Beginner’s Guide to

Create a Blog in 20 minutes

My name is Scott Chow, and I am going to be your guide on this journey to building a successful blog. I have been building blogs and websites since 2002. In that time I have launched several of my own blogs, and helped hundreds of others do the same.

I know that starting a blog can seem overwhelming and intimidating. My free guide was designed just for beginners, and requires only the most basic computer skills. So whether you’re 8 or 88, you can have your blog ready to go in less than 20 minutes.

I am not ashamed to admit that when I was first learning how to build a blog I made a ton of mistakes. You can benefit from more than a decade of my experience so that you don’t repeat these same mistakes. I created this free guide so that anyone can learn how to blog quickly and easily. And if you get stuck at any point, please send me a message and I will do my best to help you!

What is a blog anyway?

In short, a blog is a type of website that focuses mainly on written content, also known as blog posts. In popular culture we most often hear about news blogs or celebrity blog sites, but as you’ll see in this guide, you can start a successful blog on just about any topic imaginable.

Bloggers often write from a personal perspective that allows them to connect directly with their readers. In addition, most blogs also have a “comments” section where readers can correspond with the blogger. Interacting with your readers in the comments section helps to further the connection between the blogger and the reader.

This direct connection to the reader is one of the main benefits of starting a blog. This connection allows you to interact and share ideas with other like-minded people. It also allows you to build trust with your readers. Having the trust and loyalty of your readers also opens up the door to making money from your blog, which is something I discuss later in this guide.

Should you start a blog?

One of the misconceptions about starting a blog is that you need to be a great writer to be successful. Nothing could be further from the truth. People read blog sites to get a personal perspective on things, so most bloggers write in a very informal and conversational style.

In addition, you don’t need to be an expert on your topic in order to have a successful blog. For example, readers of a cooking blog don’t want to read a textbook from a food scientist, they want to hear the experiences of someone who has actually cooked some real meals, mistakes and all.

To be successful as a blogger there is really just one requirement: a passion for your topic.

At its heart, blogging is about sharing your knowledge with the world. Choosing a topic that you are passionate about makes the process of starting a successful blog so much easier. Writing about more than one topic is totally fine too. As long as you are writing about things that you are genuinely interested in, your passion will shine through and keep your readers interested.

So why would you go to the trouble of blogging? There are a few reasons:

p<>{color:#000;}. Make money from home. Blogging can be quite lucrative if done correctly. The top bloggers in the world obviously earn quite a bit, but even a part-time blogger can expect to make a nice profit if things are done correctly. The best part about it is that blogging is a form of passive income, since you can spend just a few hours a week writing a blog post and then continue to make money from it long after the blog post is written. I go into much more detail on how to blog for money later in this guide.

p<>{color:#000;}. Share your story. A blog allows you to have a voice and be heard. You can share your story with the entire world if you so choose. One of the most common ways blogs are used are as a diary where the blogger writes about their daily experiences so that friends, family, and others can all be a part of their lives.


p<>{color:#000;}. Recognition for yourself or your business. No, you probably won’t have paparazzi following you around because of your latest blog post. But a successful blog can gain you a ton of recognition in your respective field. Many bloggers are known as experts just because of their blogs, and some have even gotten book and movie deals based on their blogs.


p<>{color:#000;}. Find a community. Blogging at its heart is interactive. You write a blog post and people comment on it. This is a great way to connect with people who are interested in the same things as you are. Blogging allows you to teach these people based on your experience, and it gives you the opportunity to learn from your readers as well.

The good news is that the internet is exploding with growth right now. More people than ever are online. This explosion in growth means more potential readers for your blog. In short, if you are thinking about starting a blog then there is no better time than right now.


















How to Start a Blog in 6 Steps


Learn how to create a blog in about 20 minutes following these steps:


Pick a blog name

p<>{color:#000;}. Get your blog online

p<>{color:#000;}. Customize your blog

p<>{color:#000;}. Write & publish your first post!

p<>{color:#000;}. Promote your blog

p<>{color:#000;}. Make money blogging

Let’s start your blog!


Step 1: Pick a blog name

The first step to finding a good blog name is choosing your topic.

If you’re not sure what to blog about, there are a few ways to find a good blog topic:

p<>{color:#000;}. Hobbies & passions. Hobbies or other interests you are passionate about are a great place to start. Cooking, travel, fashion, sports, and cars are all classic examples. But even blogs about more obscure hobbies can be successful, since the your audience is literally anyone in the world with the internet.


p<>{color:#000;}. Life experiences. Everyone has lessons they have learned through life experience. Sharing this knowledge can be incredibly helpful to others in similar situations. For example, I recently helped a woman start her blog about being a fireman’s wife. She has a lot of experience and knowledge to share with others about this topic, and it has helped her connect with others in similar situations.

Think about the things you have experienced in life. This could be related to your family (example: a blog about being a stay at home mom), work (a blog about experiences dealing with clients), or other life experiences (a blog about dealing with a troubling time such as a disease or divorce, or about a happy time such as preparing for a wedding or a birth of a child).

p<>{color:#000;}. A personal blog. A personal blog is a blog all about you. This will include a variety of topics, from things you do on a daily basis, to random thoughts and musings. This is a great way to share you thoughts with the world without having to stick to just one topic.

Once you have a topic it’s time to choose your blog name.

A good blog name should be descriptive so that potential readers can instantly tell what your blog is about just from the name.

If you are blogging about one specific topic then you will definitely want to include that in some way in your blog name. Try not to get hung-up on just one word though. For example, a cooking blog doesn’t necessarily have to have the word “cooking” in it. The words “food”, “recipes”, and “meals” would also let people know that your blog is about cooking.

If you are planning to create a personal blog where you discuss a variety of topics then I recommend using your name, or some variation of it, since your blog is all about you. For example, I own the blog scottchow.com. You can also add your middle name or middle initial if you find your name is already taken. Or you could use a variation like “Scott Chow Blog” or “Blogging with Scott”.

Once you have some blog name ideas you will need to choose a domain extension.

A .com domain extension is the most preferred, but .net or .org work as well. It is also important to note that for the purposes of a blog domain you cannot have any spaces between words. So “Blogging with Scott” becomes bloggingwithscott.com

Now that you’ve got your name and have picked an extension it’s time to make sure that no one else has already registered the same name.

Use the [+ free tool on Step #1 of TheBlogStarter.com+] to see if your blog name is available.

If you find that the name you wanted is already taken there are a few things you can do:

p<>{color:#000;}. Try a different domain extension. If the .com version is already registered you may still be able to get the .net or .org version of your blog name.

p<>{color:#000;}. Add small words. Words like “a”, “my”, or “the”. For example, this site is called TheBlogStarter.com instead of BlogStarter.com.

p<>{color:#000;}. Add dashes between words. For example, scott-chow.com


Step 2: Get your blog online

Now that you’ve got a name picked out it’s time to get your blog online. This might sound hard or technical, but the steps below will walk you right through and make the process easy.

To get your blog up and running you need two things: blog hosting and blogging software. The good news is that these typically come packaged together.

A blog host is a company that stores all of the files for your blog and delivers them to the user when they type in your blog name. You must have a blog host in order to have a blog.

You also need to have the software to build your blog. In this guide I will be showing you how to build a blog using the WordPress blogging software, because it is the most popular, customizable, and easiest to use.

The blog host I recommend, and the one I show you how to use in this guide, is BlueHost. I personally use BlueHost and I recommend them for all new bloggers because:


They will register your blog name for you for free, making sure no one else can take it.

p<>{color:#000;}. They offer a free, simple installation of the WordPress blogging software (which I show you how to use in this guide).

p<>{color:#000;}. They have been recommended by WordPress since 2005 and currently host over 2 million blogs and websites.

p<>{color:#000;}. They have helpful 24/7 customer service via phone or web chat.

p<>{color:#000;}. They have a money-back guarantee if you are unsatisfied for any reason.

Use any BlueHost link in this book or at [+ TheBlogStarter.com+] to make sure you get the special discount price of $2.75 per month. BlueHost compensates me when you purchase through my link, so my services are free of charge to you! In fact, if you have any trouble at all setting-up your blog with this tutorial, just contact me and I will do it for you.

1. Click here for the special $2.75 per month rate on BlueHost and then click “get started now”.

2. Select your plan. I recommend that new bloggers get the basic plan. Click “Select” to choose your plan.[

3. Type in your domain name in the left box and then click “next” to start the registration process.


If you already own a domain name and want to use it for your blog, type your existing domain in the right box and then click “next”. Only use the right box if you have previously paid to register a domain!

4. Fill out your billing details on the registration page.

5. You will also need to choose your hosting package and options.


The 36 month package gets you the lowest monthly rate, while the 12 month package has a lower up-front cost. Remember, you can cancel anytime.

p<>{color:#000;}. I uncheck the boxes next to the other products when I sign-up. You can always get these products later if you decide you need them.

6. You will then need to create a password for your account. Once you do that your blog software will be automatically installed. Click “Log Into WordPress” to be taken to your blog.

You should also receive an email with your blog log-in details. (NOTE: The login details for your blog will be different than for your BlueHost account.)

Having trouble installing your blog? Get help here.

Step 3: Customize your blog

Logging in

To start with, you will need to login to your blog. Go to http://www.yourblog.com/wp-admin to bring up the login screen (replace “yourblog.com” with your domain name). If you are unsure of your login name or password, check the email that was sent to you from BlueHost that has this information.

Changing your blog design

Once you login you will be in the WordPress administrator area. This is where you can make any changes you want to your blog.

Everyone has a different idea of how they want their blog to look. One of the great things about a WordPress blog is that you can change your entire layout and design with just a few clicks.

In WordPress, blog layouts are known as “Themes”. What is a blog theme? Themes control the entire design of your blog. To change your theme you are going to click on the “Appearance” tab on the left menu.

You will see several themes are already installed on your blog: Twenty Seventeen, Twenty Sixteen, etc. These are well-designed, clean-looking themes that can work for just about any type of blog. In fact, many of the world’s top bloggers use one of these themes.

Unless you have a very specific design in mind for your blog, I suggest you use one of these themes to start with. For our example, let’s use the “Twenty Twelve” theme. In order to activate the theme on your blog, hover over the theme and click the “Activate” button. That’s it! You have changed the entire design of your blog with just one click!

If you don’t like any of the themes that are already installed you can easily choose from thousands of other free themes. To install a new theme, click on the “Appearance” tab on the left menu and then click “Add New”.

This is the theme search screen. By clicking the “Feature Filter” you can search by color, layout, and more. Check the boxes that you want and then click “Apply Filters”.

Now you can browse the themes that have the characteristics that you want. When you find one that you like click the blue “Install” button.

Once the theme is installed click “Activate” to activate the theme on your blog. To see your new theme in action, go to your blog and take a look!

Changing your theme is the simplest way to customize your blog, but there are lots of of other customizations you can do. Check out my full post on customizing your blog for an in-depth step-by-step guide. You can also watch the video at the end of this guide to see me completely customize a blog from scratch.

Step 4: Write & publish your first post!

Now that your blog is up and running it’s time to actually do some blogging!

Go to the left menu and click on “Posts”.

You will see there is already a post there. This is a default post on every new WordPress blog, and we don’t need it. To delete it click “Trash” just under the post.

To begin writing a new post, click the “Add New” link.

You are now on the post editor screen. Enter the title of your post in the top box and then begin writing your post in the lower box.

If you would like to add a picture to your post, click on the “Add Media” button and click “Select Files” to upload a picture from your computer. You can make adjustments to the picture size on the next screen. When you are ready click “Insert into post” to add the picture.

Once you have finished your post just click the “Publish” button on the right side of the screen to publish it.

Publishing Your Blog

Even after you have written a post your blog may still be showing a “Coming Soon” page.

When you are ready to make your blog public just click the link near the top to remove the “Coming Soon” page.

Congratulations! You now know how to publish content on your blog!


How to Customize Your Blog

Now that you know the basics of your blog, we can get into some more of the details. WordPress is an amazingly powerful tool that allows you to build your blog in just about any way you can imagine.

You’re probably thinking that your blog design looks pretty boring now, right? Not to worry, I will show you how to change your design and layout in this step, along with a bunch of other cool tips and tricks for personalizing your blog.


Click on the arrows below to see the guide for each topic:


Basic Blog Design

Everyone has a different idea of how they want their blog to look. One of the great things about WordPress is that you can change the entire layout and design of your site with just a few clicks. Here are just a few examples of WordPress designs that are completely free (click an image to see it bigger):


In WordPress, site layouts are known as “Themes”. Themes control the entire design of your blog. To change your theme you are going to click on the “Appearance” tab on the left menu.

You will see several themes are already installed on your blog: Twenty Fifteen, Twenty Fourteen, etc. These are simple, clean-looking themes that can work for just about any type of blog. In fact, many of the world’s top bloggers use one of these themes.

Unless you have a very specific design in mind for your blog, I suggest you use one of these pre-installed themes to start with. For our example, let’s use the “Twenty Twelve” theme. In order to activate the theme on your blog, hover over the theme and click the “Activate” button. That’s it! You have just changed the entire design of your blog with just one click!

If you are not a fan of the themes that come pre-installed with your blog, don’t worry. There are thousands of other free themes that you can easily install.

To install a new theme, click on the “Appearance” tab on the left menu. On the screen that comes up you are going to click on the button at the top that says “Add New”.

You will then be taken to the theme search screen. There are lots of different ways to find a theme you like. You can search by color, layout, and more by clicking “Feature Filter”. In the Feature Filter, check the boxes that you want and then click “Apply Filters”.

Now you can browse the themes that have the characteristics that you want. When you find one that you like, hover over it with your mouse and click the blue “Install” button.

Once the theme is installed click “Activate” to activate the theme on your blog. To see your new theme in action, go to your site and take a look!


Creating Menus

The next step in the process is to create a basic navigation menu so that your readers can easily find important sections of your site by clicking on the links in the menu.

To do this, click on the “Appearance” tab on the left-menu of your blog administrator area. Then click on “Menus”.

We are going to create a new menu called “Main Menu”. Go ahead and enter that name in the “Menu Name” box and then click “Create Menu”.

Now we can begin adding the items we want to this menu. For our example, I am going to start with adding a link to the homepage of my blog.

To do this I am going to click on “Custom Links”. Then I am going to enter the URL of my blog’s homepage. This is just your domain name with “http://” (without quotes) in front of it. In the case of our example I am using http://scottchow.com

You then need to enter in the “Link Text” which is the text you want to appear in the menu for the link to your homepage. I am going to call this link “Home”.

Once you have entered your URL and link text, click “Add to Menu”.

Let’s add one more item to the navigation menu for now. I am going add a link to a page that I created previously.

To start, click on the “Pages” section of the menu editor.

This will show me all of the pages that I have created so far. If you have not created any pages yet then this area may be blank or may show a “Sample Page”. In order to create a new page go to “Pages” on the left-menu of your blog administrator area and click “Add New”

The page that I want to add to the menu is called “Contact Me”, so I am going to click the checkbox next to that page and then click “Add to Menu”. Then I am going to click “Save Menu” to save the changes I just made.

Now that I have created my menu I need to add the menu to my blog. To do this, click on the “Manage Locations” tab. In this example I want to add the menu we created (“Main Menu”) to the “Primary Menu” area. Just use the drop-down box to do this and click “Save Changes”.


Customizing Your Blog Design

Now that you have your basic blog design and navigation, you can further customize things to your liking. To do this, go to the “Appearance” tab on the left-menu of your blog administrator area. Then click on “Customize”.

This will bring you to a screen that shows you your blog homepage on the right, with the customization menu on the left. Important: If you are using a different theme than the one I am using for this example then your options for customization may vary slightly.

There are a variety of customizations you can do from this screen. Let’s take a look at them one-by-one.

Site Title & Tagline
This section allows you to change the title and sub-title that appear at the top of your blog. You also have the option to remove these entirely by unchecking the “Display Header Text” box.

Here you can change the text color of your header as well as your background color.

Header Image
With this option you can add an image to your header. Please note that each theme will have a different recommend image size for the header.

Background Image
If you want to use an image as your background instead of a solid color this section will allow you to do that by uploading the image you want to use.

You can choose which of your navigation menus you want to use here. The menu needs to have been created already, which I show you how to do in an earlier step on this page.

Widgets are various items that you can add to your blog sidebar menus. This section allows you to add and remove widgets from your sidebar menu(s). This is a little more complicated than the previous options, so let’s take a look at an example.

To start, click on “Widgets” and then click “Main Sidebar”. This will show you a list of the widgets that are currently being used in the “Main Sidebar” area.

You can see we have 3 widgets: Search, Archives, and Meta.

You can also see how those 3 widgets appear on your site, by looking in the right sidebar area. You can see that the Search widget creates a search box, the Archives widget shows a monthly archive of my posts, and the Meta widget shows a variety of links related to my blog.

I don’t want to keep any of these, so I am going to delete them one-by-one. To do that I just click the arrow next to the widget name and then click “Remove” to delete it.

Now that I have removed all of those widgets I am going to add a few that I do like. To do this I click the “Add a Widget” button and select the widget I want.

To start with I am going to add the “Recent Posts” widget which will create links to my most recent posts in the sidebar area.

Then I am also going to add the “Calendar” widget which will show the current month’s calendar with the dates that I wrote posts on highlighted. Once that has been added, click the “Save & Publish” button.

There are a variety of other widgets you can add if you wish, so feel free to explore.


Adding Plugins

Plugins are additional tools that you can add to your WordPress blog from third-party developers. There are hundreds of free plugins available that can do just about anything on your blog.

There are plugins for creating contact forms, adding social media buttons, or enhancing your site’s visibility to search engines.

There are simply too many to list here, but there is one free plugin I believe every new blogger should start with called JetPack.

Jetpack adds a ton of easy to use features to WordPress like the ability to easily add images in your sidebar menus, publish your posts to Facebook, and see how many people have visited your blog.

As with all plugins, Jetpack is optional, and you can certainly blog without it. However, I have found that most bloggers benefit from the additional features that are included. Here is how to install it: How to Install Jetpack


Changing Your User Details

When first starting your blog it is important that you change your user details so that people know who is writing your blog.

To do this, click on “Users” tab on the left menu. Then click on “Edit” under your username.

On the user details page you will want to at least change your Nickname and E-mail. Your nickname is the public name that will appear on all the posts you make, so keep this in mind when selecting it.

Simply type whatever you like in the “Nickname” box and then choose that same name in the drop-down box next to “Display name publicly as”. You can also change your email address if necessary.

Once you have made all the necessary changes be sure to click the “Update Profile” button at the bottom of the screen to save the changes.


Changing Your URLs

Every time you publish a new post on your blog you are creating a new page with a unique URL. The settings for your URL names are known as “Permalinks”.

The default permalinks setting is not optimal in my opinion, as it gives you URLs with a bunch of numbers that look like this: https://www.theblogstarter.com/?p=123

To change that setting you need to scroll over the “Settings” tab on the left menu and then click on “Permalinks”. Then you can choose one of the options listed there.

I am using the “Post name” setting on theblogstarter.com, but any of the options are perfectly fine and will not affect the usability of your site in any way. I just happen to think that the default permalinks setting looks kind of ugly.


Other Helpful Tutorials

If you would still like to make some additional changes to your blog before writing, here are some of my most popular tutorials:

1. [How to add custom logos or images
++]2. [How to get readers to subscribe to your blog
++]3. How to see how many people are visiting your blog
4. How to automatically share your new blog posts on Facebook and Twitter
5. How to link to other sites from your blog
6. How to change text size and color
7. How to make your blog private
8. The top 7 free WordPress plugins


What next?

After completing this step you should have a functioning and attractive blog. Again, you can always go back and make additional changes later. There is no need to have everything perfect right away.

Promoting Your Blog

Blog promotion is where I see the majority of bloggers fail. There are lots of great bloggers out there that no one has ever heard about, simply because they don’t know how, or just don’t want, to promote their blog.

The most important tip I can give you about promoting your blog is to not be shy about telling people about your blog!

I have heard from many bloggers who tell me that they don’t promote their blog simply because they don’t feel it is worthy of promotion. They say things like “I don’t have enough posts yet” or “I need to work on my site design first”.

Don’t do this to yourself! If you have put in the time to setup a great site and with great content, then you need to tell people about it. Be proud of the work you have put in.

So just how do you promote your blog? Well, it turns out the most effective methods of promotion are free!

1. Email marketing

A lot of the other tips on this list are about getting new readers to your blog. But if you want to build a real following you not only need new readers, you also have to keep first-time readers coming back!

This is where email marketing plays a big role. By collecting the email addresses of your visitors (with their permission of course), you can then notify them when you post something new on your blog. This keeps people coming back to your blog, which not only gives you more readers over time, it also allows you to build a closer relationship with your readers.

Email marketing is too big a topic to cover well here, so I created a separate [+ guide to email marketing+] for those who are interested (hint: every blogger who wants more readers needs to read this guide).

2. Social networks

Chances are that you already have a Facebook account, and maybe even a Twitter account as well. So when you post something on your blog, make sure that you also post a link to your blog post on your social accounts.

It also helps to connect with other people interested in your topic. Send a friend request to the top bloggers in your niche and make sure to follow them on Twitter as well.

You may be surprised at just how many people will find your post interesting and then share the link with their friends.

3. Commenting on other blogs

On many blogs you can leave a comment along with a link back to your own blog. If you make useful comments on blogs related to your topic you will be putting your blog right in front of people who you know are interested in your topic.

Caution! Do not abuse this method.

If you are leaving terrible comments on posts just to get your name out there this will only hurt your blog. Furthermore, poor quality comments are likely to be deleted by the blog owner anyway.

If you make a useful comment people are more likely to visit your site, since they will want to hear more about what you have to say on the topic.

4. Link to other blogs

One the best ideas for writing a blog post is to write a response to a post from another blog. This could be a blog post you disagree with, or simply a topic that you have something else to add to.

When you do this, make sure to link to the blog you are responding to. On most blogs this creates what is known as a “trackback”.

A trackback simply means that the blog you linked to will also post a link (automatically) to your blog. This means that anyone reading the other person’s blog post will also see the link to your blog, and hopefully click on it to visit your site.

5. Guest posting

Another way to get readers of other blogs to hear about your blog is to write guest posts.

To write a guest post you simply need to contact other blog owners and offer to write a post for their site.

Not all bloggers are open to this idea, but if you can find a few who are it is a great deal for everyone. You provide them with quality content, and in return you put a link to your blog in your post. If people enjoy your guest post then they are likely to visit your blog for more great content.

6. Online forums

If you haven’t already, you should join popular online forums related to your topic. For example, if your blog is about dog training, join a couple of the most popular dog training forums.

Many forums will allow you to post a link to your site in the signature that goes at the bottom of every post you write. Some forums may require you to make a few posts before letting you do this.

Once you have joined a forum, make helpful posts. Just as with blog commenting, the content of your forum posts needs to be high quality and helpful. People are not going to want to read your blog if they don’t find your forum posts to be helpful and interesting.

7. Frequent posting

The promotion methods above all focus on getting new readers to your blog. This is usually the most difficult step for any blog. However, you also need to make sure that once readers find your blog they come back!

Making new posts frequently (at least once a week, but preferably every 1-2 days), is the key to building up and keeping a large following.

Your content may be fantastic, but if you only post once a month people are likely to forget all about your blog. You have to strike a balance between high quality and high quantity. This is a difficult balance for any blogger to achieve, as it is not always easy to write a high quality post once a day or even once a week.

If you are struggling with finding ideas to write about, make sure to re-read the previous step in this guide.

What’s next?

By now you have learned what you need to know about getting your blog started and getting readers to your site. For some bloggers this is the end goal. They simply want people to read their ideas and have the opportunity to participate in a community of like-minded people.

However, once you have developed a decent following, you can start to make some money from your blog if you so choose. Check out the next, and final, step to learn how to make money blogging.

How to Make Money Blogging

This chapter is about how to make money blogging. You will first need to register and install your blog to follow along. [_ Use my free, easy blogging guide to get started._]


How to start a blog and make money

1. Building Your Readership

There are lots of ways to monetize your blog once you have a good number of visitors. But when you are just starting out you won’t have many readers, so it’s important to make the most of each one.

That means that you need to make sure first-time readers of your blog will come back. Only by having returning readers will you ever build a sizable audience that you can profit from.

So how can you stay in touch with your readers?

The easiest and best way is to ask them for an email address where you can contact them with updates. By collecting your readers’ email addresses from the very beginning of your blog you will build the biggest mailing list possible.

Ever wonder why just about every website you go to asks for you to sign up with your email address?

In marketing there is a saying that “the money is in the mailing list”. This is because a mailing list allows you to contact people over and over again.

Every time you send an email to your list you can offer them products/services or just get them to your visit your blog again where you can make money from ads (discussed below). This is exactly what big companies like Groupon do with their mailing lists. They send out offers on a daily or weekly basis

You will need an email marketing service to get started. By far the easiest and most reliable that I have found is Constant Contact, which offers a free trial of their services for new bloggers. I have put together a [+ complete step-by-step tutorial on how to use Constant Contact with your blog+].

2. Monetizing Your Blog

Once you have built a decent readership base you can turn your attention to making money from your blog. There a variety of way to do this, but one of the most lucrative ways also happens to be the easiest- advertising.

Having a large number of visitors to your blog means that advertisers will pay to have their ads shown to your readers. The easiest way to blog for money is to get paid for showing advertisements on your blog by joining Google’s AdSense program at http://www.google.com/adsense

Once you setup your account on AdSense you will be given a code to add to your blog. This code will automatically display advertisements on your blog from companies who are part of Google’s advertising network. You may see ads from small companies related to your topic, or you may see ads from large companies that are completely unrelated to your topic.

The nice thing about AdSense is that you have thousands of advertisers bidding to advertise on your blog, and all you have to do is add the simple code to your blog. Once you do that the process is completely hands off.

Every time one of your visitors clicks on an ad, you get paid. Google collects the money from the advertisers and then cuts you a check (usually every month).

This arrangement is nice not only because it is hands-off, but because you are dealing with a reputable company that you know will actually pay you on time.


How much can you make?

The amount that you can make from AdSense depends on three factors:

1. The number of visitors to your blog

This one is pretty obvious. More people visiting your blog means more clicks on advertisements, which means more money for you.

2. The visibility of the ads

When you put the AdSense code on your blog you have a choice of the style of advertisements (large images, small images, text, etc.) and also where they are placed. The more prominently the ads are displayed the more likely they are to be clicked.

However, you have to balance placing the ads prominently with the prospect of possibly annoying your readers. We have all visited blogs where it’s difficult to see the content due to the number and size of the ads. This is a delicate balance to achieve and it’s something you will have to experiment with to get the most out of your blog.

3. The topic you are blogging about

The final factor that affects your AdSense income is the topic you are blogging about. This is because advertisers will pay more to be on certain blogs than they will for others.

For example, if your site is about golf, your readers are likely to have a healthy income. Because of this, there are a good number of advertisers that want to get their ads in front of your readers, and they are likely to pay a good amount per click to do this.

Contrast this with a blog about Justin Bieber. The readers of this blog are likely to be teenage girls, who usually don’t have very much purchasing power. Because of this advertisers will likely pay less for each click.

These three factors will determine the amount of money you make. Estimating exactly what you will make is pretty difficult, but a high traffic blog on the right topic has the potential to bring in several thousand dollars every month. Of course, many people earn less than this, and some earn even more. In fact, it has been estimated that some top AdSense publishers earn nearly $2 million per year just from AdSense.

Keep in mind that making money from your blog takes time. After all, there is a reason that learning how to make money from a blog is the last step in my guide. You need to make sure you have followed all the previous steps perfectly in order to give yourself the best chance of earning a substantial income from blogging. This will not happen overnight, but most bloggers find that the work itself is rewarding enough to continue on the journey.

Once you have your blog up and running, make sure to check out [+ my step-by-step tutorial on how to install AdSense on your blog+].


What next?

This concludes the step-by-step tutorial on how to start a blog. I hope that you not only read this guide, but also took action on it. Blogging is a long, on-going journey, but only by taking the first step will you ever get to see where this road can take you.

Need more help?

I hope this guide has answered any questions you had on how to start a blog, but if any of the steps were unclear to you, you can find a more detailed version of each step by visiting [+ TheBlogStarter.com+]

If you have any questions at all about blogging please do not hesitate to contact me through my website!

How to Start a Blog Today: A Free Step-by-Step Beginner’s Guide to Create a Bl

Take a step-by-step journey to starting your own blog with Scott Chow (aka "The Blog Starter") as your guide. The entire process is explained in simple, easy to understand terms, so you can create a great blog without any technical knowledge. First, you will learn the basic process of creating and installing a blog. Once that is done, you will move on to customization of your new blog. The book then ends with chapters on promoting and making money from your blog. In addition, the author offers additional support and updates through his website, free of charge.

  • ISBN: 9781370513673
  • Author: Scott Chow
  • Published: 2017-08-20 00:22:28
  • Words: 7457
How to Start a Blog Today: A Free Step-by-Step Beginner’s Guide to Create a Bl How to Start a Blog Today: A Free Step-by-Step Beginner’s Guide to Create a Bl