I'm going to answer all of the stupid questions about startup so that you don't have to ask them. Introducing the first end-to-end guide to startup for new and existing entrepreneurs. Everything You Should Know About Startup covers 121 foundational concepts of entrepreneurship in 25 connected chapters. It's a quick read, meant to be read through once, then referred to over and over again at every stage of startup. Yes, even you hardcore startup veterans will get a lot out of reviewing the landscape from time to time. Everything You Should Know About Startup opens with the fundamental reasons why entrepreneurs become entrepreneurs and what it takes to get there. Then it walks through every stage of startup, from the humble beginnings of an idea to how to handle massive success or total failure. After that, we'll take an in-depth look at every role in startup, and how entrepreneurs can play more than one. We'll review the inner workings of all types of startup, from retail shops to digital plays. Finally, Everything covers all the ways to fund your business, from customer revenue to venture capital and beyond. Don't read this book until you're ready. This isn't for get-rich-quick schemers or dorm-room dreamers. Everything You Should Know About Startup is for anyone who wants more independence in their life and realizes that taking control of their career is the first step. But it's also for those of you already living the dream. When you're in the thick of entrepreneurship, you tend go fast, break things, and put off all the necessary learning and growing. This is the foundational set of topics you'll need to keep up with, to stay on track through the journey to exit. Joe Procopio is a multi-exit, multi-failure entrepreneur who has been a key player in the rise of the Raleigh/Durham startup ecosystem over the last 20 years. Most recently, he built and sold a startup (ExitEvent) while building and selling another startup (Automated Insights). He's just like you, probably a little louder.