People working in the field of sales and marketing might be familiar with CRM or Customer Relationship Management software. However, if you are one those people who are new to this technology, and want to learn more about it before you can integrate it into your business, then this article is for you. To begin with, let’s take a look at what CRM means. Short for Customer Relationship Management, CRM is a software that helps you to organize and track every interaction with your customers, thereby assisting you in improving your customer service. This powerful tool is especially beneficial for small businesses, as it helps employees improve their productivity, which in turn, helps you to achieve your business goals, and generate maximum return on your investments. In this post, we have listed down 27 awesome ways CRM can help you to grow your business. So let’s get started!